This Privacy Policy explains how InverterGeek collects, uses, and shares information when you visit invertergeek.com (the “Website”) or use any related pages, tools, or services (together, the “Services”). InverterGeek is a website that publishes guides, reviews, and buying advice about power inverters, solar inverters, batteries, and other backup power equipment.
Please read this policy carefully. If you do not agree with how we handle information, please do not use the Website or Services.
Table of Contents
- 1. Information We Collect
- 2. How We Collect Information
- 3. How We Use Your Information
- 4. How We Share Your Information
- 5. Cookies and Tracking Tools
- 6. Your Choices
- 7. Children’s Privacy
- 8. Data Security
- 9. Data Retention
- 10. International Visitors
- 11. Your Rights in Certain Regions
- 12. Third-Party Websites
- 13. Changes to This Privacy Policy
- 14. Contact Us
1. Information We Collect
We may collect information that identifies you, relates to you, or can be linked to you. This is called Personal Information. The types we collect include the following.
Identifiers
This includes your name, email address, mailing address, phone number, and any account or profile name you give us when you sign up, comment, or contact us.
Contact and Inquiry Information
If you write to us through a contact form, comment box, or email, we collect the message you send and any details you choose to share, such as the inverter model you own, the size of your solar setup, or the problem you are trying to solve.
Commercial and Interest Information
This includes the products you click on, the guides you read, the brands you compare, and the affiliate links you follow. We use this to understand what topics our readers care about.
Device and Internet Activity Information
This includes your IP address, browser type, device type, operating system, referring website, pages you view, time spent on each page, and clicks. We collect this through cookies, pixels, log files, and similar tools.
Approximate Location
We may collect a general location, such as your country, region, or city, based on your IP address. We use this to show content and ads that fit your area, such as local power standards or available brands.
Information from Newsletter Signups
If you subscribe to our newsletter, we collect your email address and any preferences you share, such as the topics you want to read about (for example, off-grid inverters, hybrid systems, or RV power).
Information from Comments and Reviews
If you leave a comment or review on the Website, we collect the name, email, and any text or photos you submit. Your comment and the name you choose may be shown publicly.
2. How We Collect Information
Information You Give Us Directly
We collect information when you fill out a contact form, sign up for our newsletter, leave a comment, post a review, ask a question, or email us. We only ask for what we need to help you.
Information Collected Automatically
When you visit the Website, we use cookies, pixels, tags, and similar tools to collect information about your device and how you use the site. This helps us see which articles are popular, fix broken pages, and improve the reader experience.
Information from Analytics Tools
We use services like Google Analytics and Google Tag Manager to study how readers find and use the Website. These tools may set their own cookies and collect data such as page views, scroll depth, button clicks, outbound link clicks, screen size, and general location. We do not control how these third parties use the data they collect.
Information from Advertising Partners
We may show ads from networks such as Google AdSense, Mediavine, Ezoic, or similar partners. These partners may use cookies and pixels to show ads that match your interests. They may collect data about your visits to our Website and other websites.
Information from Affiliate Networks
InverterGeek takes part in affiliate programs, including but not limited to the Amazon Services LLC Associates Program and other inverter, solar, and battery brand programs. When you click an affiliate link, the partner network may set cookies to track the click and any sale. We may earn a small commission at no extra cost to you.
Information from Social Media
If you reach our Website through a social media link, or if you share our content, the social platform may share certain details with us based on your privacy settings, such as your name, profile photo, or general interests.
Information from Other Sources
We may receive information from public sources, service providers, or business partners. For example, we may receive aggregated data about reader trends from analytics or ad partners.
Combined Information
We may combine the information we collect from these different sources to better understand our readers and improve our content, recommendations, and Services.
3. How We Use Your Information
To Run and Improve the Website
We use your information to operate, fix, and improve invertergeek.com, our newsletter, and our other Services. This includes loading pages, keeping the site secure, and tracking what is working well.
To Reply to You
If you contact us with a question, comment, or product recommendation request, we use your information to write back and help you.
To Send Newsletters and Updates
If you sign up for our newsletter, we use your email to send buying guides, deals, new articles, and inverter or solar tips. You can unsubscribe at any time.
To Personalize Content and Recommendations
We use your activity on the Website, your general location, and your interests to suggest articles, products, and brands that may be useful to you.
To Show Ads
Our advertising partners and we use your information to show ads on our Website and on other websites. Some of these ads may be based on your interests, your past visits, or your general location.
To Track Affiliate Links
We use cookies and tracking tools to know when a reader clicks an affiliate link and makes a purchase. This helps us earn the commissions that keep the Website free.
To Study How the Website Performs
We use analytics data, often in a grouped or anonymous form, to learn which articles, products, and topics readers like best.
To Follow the Law and Protect Our Rights
We may use your information to follow the law, respond to legal requests, prevent fraud or abuse, and protect the safety of our readers, our team, and our Website.
4. How We Share Your Information
We do not sell your name, email, or other direct contact details to random third parties for their own marketing. We do share certain information in the ways described below.
Service Providers
We share information with companies that help us run the Website, such as web hosting providers, email service providers, comment systems, analytics tools, and customer support tools. These companies may only use the information to provide services to us.
Advertising Partners
We share device and activity data with advertising networks and ad partners so they can show ads on our Website and on other websites. Some of this sharing may be considered a “sale” or “share” of personal information under certain U.S. state laws.
Affiliate Networks and Brand Partners
When you click an affiliate link, the partner network or retailer (for example, Amazon or an inverter brand) may receive information that you came from invertergeek.com. They handle that information under their own privacy policies.
Analytics Providers
We share device and usage data with analytics providers, such as Google Analytics, to help us understand how readers use the Website.
Legal and Safety Reasons
We may share information if we believe it is needed to follow the law, respond to a court order, subpoena, or government request, protect our rights, prevent fraud, or keep readers and our team safe.
Business Transfers
If InverterGeek is sold, merged, or transferred to another company, your information may be part of the assets that are transferred. We will let readers know reasonably if this happens.
With Your Consent
We may share your information for other reasons if you permit us first.
Aggregated or Anonymous Data
We may share grouped or anonymous data that does not identify you. For example, we may share that “a certain number of readers compared two specific inverter brands last month.”
5. Cookies and Tracking Tools
What Cookies Are
Cookies are small files placed on your device when you visit a website. They help the site remember your settings, study traffic, and show ads. Pixels, tags, and similar tools work similarly.
Types of Cookies We Use
We use cookies that are needed to run the Website, cookies that help us understand how readers use the Website, and cookies that help us and our partners show ads.
Your Choices About Cookies
Most browsers let you block or delete cookies through their settings. If you block cookies, some parts of the Website may not work as well. Your browser’s “Help” section can show you how to manage cookies.
Do Not Track Signals
Some browsers send a “Do Not Track” signal. At this time, our Website does not specifically respond to these signals, but we still respect the privacy choices described in this policy.
6. Your Choices
Newsletter Opt-Out
You can stop our newsletter at any time by clicking the “unsubscribe” link at the bottom of any email or by contacting us.
Comments and Reviews
You can ask us to remove a comment or review you posted by contacting us with the details of the post.
Ad Choices
You can learn about your choices for interest-based ads at aboutads.info/choices and networkadvertising.org/choices. For mobile devices, see aboutads.info/appchoices. To opt out of Google Analytics, you can install the Google Analytics opt-out browser add-on at tools.google.com/dlpage/gaoptout.
Browser and Device Settings
You can use your browser or device settings to limit cookies, clear stored data, and control location sharing.
7. Children’s Privacy
InverterGeek is not aimed at children. We do not knowingly collect personal information from children under 16 years old. If you believe a child has shared personal information with us, please contact us, and we will take reasonable steps to remove it.
8. Data Security
We use reasonable steps to protect your information. This includes secure hosting, limited staff access, and standard safety tools. However, no website or internet service can be 100 percent secure. You share information with us at your own risk.
9. Data Retention
We keep personal information only as long as we need it for the reasons stated in this policy, or as long as the law requires. For example, we keep newsletter emails until you unsubscribe, and we keep comments until you ask us to remove them or until we close that comment section.
When we no longer need your information, we delete it or remove the parts that identify you.
10. International Visitors
InverterGeek can be read from many countries. If you visit our Website from outside the country where our servers and service providers are located, your information may be sent to and stored in another country. By using the Website, you agree to this transfer.
11. Your Rights in Certain Regions
If You Live in California
California residents may have rights under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA). These rights include the right to know what personal information we collect, the right to ask us to correct or delete it, the right to opt out of the “sale” or “sharing” of personal information for cross-context behavioral advertising, and the right not to be treated unfairly for using these rights.
If You Live in Other U.S. States
Some other U.S. states give you similar rights, such as the right to access, correct, or delete your information, and the right to opt out of certain advertising activities.
If You Live in the United Kingdom or the European Union
If you are in the UK or the EU, you may have rights under the UK GDPR or the EU GDPR. These can include the right to access your data, correct it, delete it, limit how it is used, move it, or object to its use. You may also have the right to make a complaint to your local data protection authority.
How to Use Your Rights
To use any of these rights, don’t hesitate to get in touch with us using the details in the “Contact Us” section. We may need to verify your identity before we act on your request.
12. Third-Party Websites
Our Website includes links to other websites, such as product pages, brand websites, and affiliate stores. We do not control these websites, and we are not responsible for how they handle your information. Please read their privacy policies before sharing personal information with them.
13. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. When we do, we will change the “Last Updated” date at the top of this page. If the changes are major, we may also share a notice on the Website. Your continued use of the Website after a change means you accept the updated policy.
14. Contact Us
If you have any questions, requests, or concerns about this Privacy Policy or how we handle your information, please contact us:
Website: invertergeek.com
Email: privacy@invertergeek.com
Website Contact Form: [Contact Form]
